A MOMENT MADE

OUI BY YOPLAIT

INSIGHT: When people slow down, life is more intentional and enjoyable.

The French know how to delight in the unhurriedness of simply being, not doing; they enjoy the stillness of life's hidden pleasures. Poured with simple ingredients and set in a glass pot for eight hours, Oui by Yoplait helps one catch life and slow it down for just a bit so that a moment can be made.

CW & AD: Christine Huynh & Ashley Stluka / Media Strategists: Zachary Epstein & Mia Koern