THE BREWERY
In Shiner, Texas, there is always something a brewin'. Just like the beloved K. Spoetzel Brewery in my home town, I've always got something going on upstairs. Here is a peek inside my mind and the quirky, happy synapses that keep it up and running...usually.

"The Monkeys"
Currently, I am learning tai chi. However, I sometimes struggle to “seize the monkey and tame the horse” when the creative process inside my mind largely resembles Planet of the Apes.
My Creative
Process Visualized

In the stacks...
Messages from an Unknown Chinese Mother by Xinran
All Marketers Tell Stories by Seth Godin
Everybody Always by Bob Goff
Next departure...
UK
France
Ireland
On the list...
Learn how to surf
Hold a tiger cub
Climb the Great Wall of China
Next Sources
of Inspiration
In the queue...
You'll Be Back by the Original Broadway Cast of Hamilton
Blinding Lights by The Weekend
Paradise by George Ezra
Next screening...
1917
The Torture Report
Wonder Woman 1984
Still watching...
Abstract: The Art of Design
The Umbrella Academy
The Good Place
This is not a diary...
Here are a few excerpts from the idea journal I created in the fall of 2018 for my Introduction to Advertising Creativity class. One of my favorite projects, it is a journal full of all kinds of ideas - random, bizarre, funny, interesting, half-baked...you name it. You can still find me adding more fun entries because ideas are always in the making.